Run 2× more marketing experiments, no headcount increase

A fixed-scope project that installs an experiment design and shipping rhythm so your team runs twice the properly designed tests without adding people.

What you get

Named operating changes, not a pile of workshops.

  • Experiment backlog and scoringA prioritised queue with a clear definition of done for each test.
  • Design and measurement kitHypothesis, variant rules, success metrics and kill criteria your team reuses.
  • Shipping cadenceA weekly rhythm that moves experiments from idea to live without extra headcount.
  • Learning logA short record of what shipped, what held, and what to try next.

How it works

  1. BaselineMap current experiment volume, quality gaps and where judgement must stay human.
  2. InstallStand up the backlog, design kit and shipping cadence inside your tools.
  3. ReviewRun the rhythm with your team until 2× volume is a habit, not a hero week.

Fit

Good fit

  • You already ship campaigns. The bottleneck is experiment design and throughput, not a missing channel.
  • Someone can own the cadence. A marketer reviews and decides; the system does the heavy lift.

Not a fit

  • No live traffic or offers. There is nothing meaningful to test yet.
  • You want a DIY tutorial. This is an installed project with a booking call first.

Start with a call

Bring your current experiment volume and the decisions tests should inform. We score fit, then scope the project.

Prototype page. Guarantee terms and eligibility scorecard follow in a later pass.