The products
blueprints
Each blueprint is a standalone marketing system — a Claude skill, a methodology, and a video course in one. Rebuilding a specific layer of your AI-native stack.
Marketing Audit
A rigorous, multi-session assessment of where your marketing actually stands — across 29 sub-areas, benchmarked to your company stage.
Build Your Team's Context Layer
The structured knowledge base that makes AI tools actually understand your business — positioning, audience, messaging, competitive intel — captured as markdown your whole team and every agent can draw from. The substrate to build before anything else in your AI stack.
Build Your First Agent Team
A working marketing agent team, not another explainer. Learn what's inside an agent, how teams compose, and walk away with a downloadable org you can run — Strategist, Writer, Editor, Distribution, SEO — designed the way you'd hire one.
Custom MCP Server
A bespoke MCP server that distributes your team's skills, context, and accumulated knowledge through Claude's connector UI. Your operating system, queryable by every agent on your team.
Skill Forge
The production system behind every Inference skill. A curated pipeline — taxonomy, researcher agent, opinionated synthesis, evals — for building best-in-class marketing skills that beat the generic alternatives.
Positioning Stack
A four-skill bundle covering the full strategy-to-execution chain: positioning, brand architecture, messaging framework, language-market fit. Anchored in Dunford, Ogilvy, Jackson, Raskin, and Lerner. Use one layer or the whole pipeline.
Brand Strategy
Brand Inference — an agency-grade brand strategy process run entirely inside Claude. Immersion research, voice-AI stakeholder interviews, strategic synthesis, two-to-three strategy directions, and a downstream messaging cascade. Without the agency fees.
Content Operating System
A modular content pipeline for high-quality, on-voice output across channels. Audience profiles, platform-specific writing styles, lookalike pattern mining, a draft enricher, and a monthly feedback loop that improves the skills themselves.
Positioning Bundle
Positioning Stack + Brand Strategy — combined and discounted. Available when both modules ship.
Every blueprint. Every update. Every new release — yours the moment it ships.
One annual subscription, full access to the entire library.
Questions
Frequently asked.
What exactly is a blueprint?
Do I need technical skills to use them?
Why are the blueprints not free?
When will the first blueprints be available?
Can I use blueprints alongside a collaboration engagement?
Like what you see but need something tailored to your specific challenge? Let's build it together.